Replace forms and surveys with AI conversations. Higher completion rates, richer data, happier respondents.
50 free conversations. No credit card required.
Got it — so client intake is the bottleneck. What specifically breaks down?
After creation
Most tools hand you a spreadsheet of raw answers. Unformal returns structured insight — per response and across all of them — the moment the conversation wraps.
Per response
Summary, sentiment, quotes, structured fields — extracted automatically.
Summary
Strong fit. Mid-size agency, budget aligned for Q3 launch. Main concern is internal buy-in.
Sentiment
Key quote
“We spend three hours a week on reports no one reads.”
Extracted fields
Across all responses
Themes, consensus, divergence, sentiment distribution, per-question stats.
Most respondents want faster onboarding. Pricing is a secondary concern. Teams over 20 push back on complexity.
47
Responses
68%
Positive
6
Themes
They agree on
Opinions split on
Both are available via API the moment a conversation completes. No manual tagging, no dashboard babysitting.
Send a link. They have a conversation. You get structured insights.
Screen 200 applicants without reading 200 forms. Each applicant gets the same depth of interview — at the speed of a form.
Learn more →Briefs that actually brief. Understand the client's vision before the first meeting — no more "I need something modern."
Learn more →What if feedback surveys captured what people really think? Every employee gets a real conversation, not a checkbox survey.
Learn more →Product feedback that goes beyond NPS. Rich, conversational insights at scale. Respondents share more because they actually enjoy it.
Experience a Pulse as a respondent, or build your own in under 2 minutes.
Two live demos. One interview, one extract. No signup.
Interview mode · 3 questions
3 quick questions. Be honest — we can tell when someone says they use AI but actually just uses ChatGPT to fix grammar.
Extract mode · 2 questions
Just describe it. Where you work, what tools you use, how you organize things. Dump it all — we will extract something useful from it.
Opens in a new tab. No account required.
Three tools everyone uses. None of them built for real understanding.
From intention to insight in three steps.
Write a sentence. AI generates the full interview: topics, questions, adaptive input types, and a system prompt.
Send the link to one person or many. They have a dynamic conversation, typing or speaking their answers.
Echo extracts structured data per conversation. Resonance synthesizes patterns across all responses.
Built for people who want real understanding, not just data collection.
AI dynamically picks the right input: sliders, rankings, multi-select, image selection. Each conversation adapts in real-time.
Every conversation produces structured data: summary, key quotes, subtext, sentiment. Ready for your workflow, not a wall of text.
Patterns across all responses. Themes, consensus, divergence, recommended actions. The more conversations, the smarter it gets.
Upload a recipient list, send invitations, track who completed, and automatically remind non-responders. The full workflow.
Your Pulses get smarter with every conversation. AI analyzes patterns and suggests improvements automatically.
Respondents can speak their answers. Auto-transcribed in any language. Type or talk — their choice.
Export to CSV or JSON. Webhooks, full REST API, real-time event stream. Connect insights to any CRM, database, or workflow.
No subscription. Start free with 50 conversations. Then: €9/100, €29/500, €79/2k, €249/10k. Pay only for what you use.
Your agent reads our docs, signs up, creates Pulses, and gets structured data back. Zero human configuration.
# Install the skill
mkdir -p ~/.claude/skills/unformal
curl -s https://unformal.ai/SKILL.md > ~/.claude/skills/unformal/SKILL.md
# Or use the CLI
npx unformal create \
--intention "Qualify inbound leads" \
--mode interview --research
# Returns: https://unformal.ai/p/your-pulse
How we compare
Form builders optimize for the creator. Unformal optimizes for the respondent, which is why completion rates go up and the insights you get back actually reflect what people think.
| Feature | Unformal | Typeform | Jotform | Formlova |
|---|---|---|---|---|
| Respondent experience | Conversation | Static form | Static form | Static form |
| Adaptive follow-up questions | ✓ | — | — | — |
| Adaptive UI (chips, sliders, image pick) | ✓ | Limited | — | — |
| Voice / dictation input | ✓ | — | — | — |
| Per-response structured extract | ✓ Echo | Manual | Manual | Manual |
| Aggregate insights (themes, consensus) | ✓ Resonance | Export + 3rd party | Export + 3rd party | AI summary |
| Optimized for | Completion rate | Design polish | Field count | Operator tools |
| API-native creation | ✓ | Limited | Limited | via MCP |
Based on public product pages and pricing as of April 2026. Let us know if we got something wrong.
The first conversation is ours
Tell our agent what you want to learn from people. We'll set up your account, your first Pulse, and 50 free conversations from your answers.